Selling in a tough market? Don’t lose hope. Here’s how to sell your home despite the circumstances:
- Work with a Knowledgeable Listing Agent
An experienced agent knows how to deal with a tough market. They will help you make the right decisions and come up with strategies that deliver results. Working with one will help you avoid the common pitfalls of selling when the market is in a slump, or when buyers have the upper hand.
Don’t leave anything to chance. Call Pagnotta Homes at 908.436.7947 for professional assistance.
- Make Sure Your Home Is Ready for a Sale
Increase your chances of getting good offers. Prepare your home for the sale by making obvious repairs and cosmetic improvements. Make sure that you have a clean title. These will make it difficult for buyers to negotiate a lower price for the home.
It’s also easier to sell a home if you’re no longer living in it. Your safety and privacy won’t be as much of a concern during home viewings. So vacate the home or make alternative living arrangements while waiting for the sale to close.
- Price Your Home Correctly
Pricing your home correctly for the market is the key to a successful sale. It’s easy to overestimate the price of your home because of its emotional value. But your Realtor can give you a clear idea of how much it can sell for based on market data.
Competitive pricing can keep your listing from going stale – if your home has been in the market for a while, it might be time to adjust its price. Competitive pricing can also help protect your home from downward movement in the market.
- Take Quality Photos
The majority of buyers start their search online. Even top-tier buyers will ask to see photos of the home before asking for a private viewing. That’s why it’s worth investing in photos and videos that play up the strengths of your home. Hire a professional real estate photographer, and consider taking drone footage if you have a vast property.
A good photographer will emphasize your home’s best features, as well as draw buyers’ attention away from less-than-desirable features. If you intend to take photos yourself, use a high-end camera to ensure the quality of the images.
- Market Your Home Aggressively
Get the word out on your listing. Your goal is to reach as many qualified buyers as possible. Take advantage of online platforms, and tap into your Realtor’s professional network. If you’re concerned about your privacy, your Realtor can be more selective, reaching out to prospective buyers who might be interested in the home.
- Get Creative
Lowering the asking price isn’t the only way to attract more buyers. You can sweeten the deal by offering to include furniture, artwork, and other perks into the deal. Even tickets to high-profile sporting matches and similar events might pique the interest of buyers.
- Move Fast
Be ready to make snap decisions when selling in a tough market. You might not have the opportunity to mull things over when market conditions are harsh. Go through offers quickly, know what kind of buyer you’re looking for, and shake on it as soon as a good offer lands on your lap.
Ask your Realtor about their marketing campaign and how they plan to execute it. The right mix of high-end marketing materials, personal connections, and perseverance will ensure that your home gets the exposure it deserves.
If you’re thinking of selling your home in Central New Jersey, Pagnotta Homes will be happy to assist you. Call them at 908.436.7947.